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why do lingerie brands

Many of us are happy to finally see the lingerie industry’s obsession with strappy, bondage-inspired lingerie come to an end. It was starting to feel as if every harness and cage bra had a whiff of desperation — trying too hard to be edgy, to be sexy, to be avant garde. In a race to be different, so many brands started to look the same. Only those with a truly […]

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As a corsetmaker, I am thrilled by the wave of prospective waist trainers with whom I’ve been coming into contact. In a marketplace crowded with such a wide array of product offerings, it can be confusing to know which to buy in order to begin waist training. Many of these garments aren’t even functional for occasional wear — the words “suitable for waist training” on a product page are not […]

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It’s been a big month for plus size news! We’ve had the Lane Bryant #imnoangel campaign and the response to it and now the #droptheplus awareness campaign is taking over the internet. If this doesn’t sound familiar, here are the basics: the #droptheplus campaign was started in Australia and aims to convince the fashion and modeling industries to stop using the term “plus size.” In their ideal world, any model […]

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All photos courtesy of Lane Bryant. You’re likely seen it by now, but in case you haven’t, Lane Bryant’s #ImNoAngel ad campaign has been flooding the news wires this week. A variety of media outlets remarked on the similarity of this campaign to Victoria’s Secret’s “Perfect Body” ad from several months ago – an ad that featured a line up of tall, thin, mostly White women in The Body bra. […]

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Review: Tallulah Love Hummingbird Knicker Gift Set

Disclosure: I received this set free of charge for review purposes. All opinions are my own. There’s always been something about gorgeous branding that’s been absolutely irresistible to me. I’ll always adore lingerie for what it is, but when you throw in beautiful tags and a gift box – well, you’ve pretty much stolen my heart. I’m sure that I’m not alone in this – I know plenty of fellow […]

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