As a lingerie copywriter, I’m always especially conscious of how trends are marketed. Marketing is more than a set of pretty photos; it’s also about wording product descriptions and marketing materials in ways that will appeal to your target customer. So, for obvious reasons, I’m always interested in seeing how new trends are marketed to both the plus size and core size market. Today I wanted to talk about the […]
In last week’s review of Timeless Trends, I touched on the distinction between handmade and factory-produced corsets. Understandably, this drew some confusion. “Handmade” is not a regulated term and indeed sewn goods are created on machines manned by humans. So what defines a handmade piece? And what are the benefits to mass-manufacturing? How Do We Define “Handmade?” Each factory will have their own process for mass production. I’ve only worked […]
Disclosure: This article contains affiliate links. Have you ever woken up in the morning and simply couldn’t find anything to wear? Have you ever experienced this problem because everything that touches your skin feels uncomfortable? It’s something I struggle with regularly, because I suffer from hypersensitivity. It was a long time before I accepted that I had hypersensitivity. I thought I just had occasionally sensitive skin. In my mind, I couldn’t […]
It’s time for The Lingerie Addicts’s annual list of our favorite lingerie brands! As always, these labels represent the very best of what the lingerie world has to offer in the entirely subjective opinions of the TLA team. Curious about our top picks from previous years? Then take a look at previous Lingerie Addict Award winners from the past – 2013, 2012, 2011, 2010, and 2009 are all available for […]
Disclosure: This blog post contains affiliate links. In a lot of ways, shapewear gets a bad rap, and that’s in no small part due to the preponderance of boring, beige, Ace bandage-style bike shorts. Yes, they might get the job done on the shaping and smoothing front, but they’re just so plain boring (or, dare I say it, ugly), that shapewear conjures up feelings of duty and dread as opposed […]
