Walking into CURVE New York on February, 25 mannequins representing ten years of iconic lingerie trends greeted me. While the lingerie styles displayed were aesthetically diverse, all the mannequins wore the same size. I feel like that’s a metaphor for what it’s like to be plus size in an industry still very straight size focused. So much design innovation…but when it comes to those trends appearing in plus, it feels like we’re invisible.
Amoralle is a brand I adore, not simply because their collections always involve yards of silk, lace, and tulle (not to mention feathers, bows, and buttons), but because they wholeheartedly embraces the fantasy of their brand, the fantasy of luxury lingerie.
We’re well into the luxury category now. The $250 to $499 price range is where you see unique (often exclusive or in-house designed) prints, laces, and embroideries as well as extremely fine grades of silk and tulle.
The visual story of lingerie is everything, and a brand’s lookbook is one of the single most effective ways of transmitting that story. From a lookbook, you can learn if a brand is contemporary or traditional, luxury or inexpensive, French-inspired or American-influenced. A good lookbook conveys a brand’s identity, and it’s no exaggeration to say it can make or break a label.
The final Holiday Lingerie Shopping Guide is (finally) here, and this one is always my favorite to put together. At that $500 and beyond price point, where money is no object, you find some truly extraordinary, breathtaking lingerie. Here is where designers can throw caution to the wind and absolutely show off, sourcing the best silks, velvets, and laces in the world to make your intimate attire.