January 28, 2012

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What’s an ‘Independent Lingerie Brand’ Anyway? (Plus a Major Valentine’s Day Lingerie Event!)

Catherine (from Kiss Me Deadly) and I have been doing a lot of chatting lately, and one of the things… [more]

What’s an ‘Independent Lingerie Brand’ Anyway? (Plus a Major Valentine’s Day Lingerie Event!) What's an 'Independent Lingerie Brand' Anyway? (Plus a Major Valentine's Day Lingerie Event!)

10 Days Only! New Year’s Advertising Special on The Lingerie Addict

Dear brands and businesses reading this: if you've ever considered advertising on The Lingerie Addict,… [more]

10 Days Only! New Year’s Advertising Special on The Lingerie Addict 10 Days Only! New Year's Advertising Special on The Lingerie Addict

Bebaroque Spring/Summer 2012

Though I've only ever owned one pair of Bebabroque tights (a peacock print from their very first collection),I… [more]

Bebaroque Spring/Summer 2012 Bebaroque Spring/Summer 2012

3 Seductive Movie Scenes to Inspire You This Valentines Day

By: Laura Being a lingerie designer, I hear a lot of personal information about love lives. TMI?… [more]

3 Seductive Movie Scenes to Inspire You This Valentines Day 3 Seductive Movie Scenes to Inspire You This Valentines Day

I’m off to Paris for the Salon International de la Lingerie!

It's my first Salon International de la Lingerie and (of course) I'm super excited. It goes without saying… [more]

I’m off to Paris for the Salon International de la Lingerie! I'm off to Paris for the Salon International de la Lingerie!

Bra Fitting Formulas: Is the ‘War on Plus Four’ the Answer?

January 26, 2012 By 8 Comments

There’s been a really heated debate happening on Twitter today, and though I usually try to stay out of these (almost nothing good comes out internet debates), this is one case where I feel genuinely compelled to offer an alternative point of view.

If you’ve not yet heard of it, The War on Plus Four is the brainchild of Busts4Justice, a UK based lingerie blog that achieved worldwide fame when they protested Marks & Spencer charging more for DD+ bras. The group won their fight in 2008, and Marks & Spencer now offers only one price for all sizes (and rightly so, might I add).

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Filed Under: bra, bra fitting, bras, war on plus four

What’s an ‘Independent Lingerie Brand’ Anyway? (Plus a Major Valentine’s Day Lingerie Event!)

January 26, 2012 By 7 Comments

Catherine (from Kiss Me Deadly) and I have been doing a lot of chatting lately, and one of the things we’ve realized is that while she’s the head of an independent lingerie brand and I’m blogger who supports independent lingerie brands, we’ve never exactly talked about what an independent lingerie brand is or why they matter in the multibillion dollar economic machine that is the mainstream lingerie industry.

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Filed Under: featured, kiss me deadly

The Victoria’s Secret Designer Collection: Luxury Lingerie at Your Local Mall?

January 25, 2012 By 10 Comments

Is Victoria’s Secret feeling the pressure from luxury lingerie boutiques? The national retailer known for deals like 3/$30 panties is expanding into the world of luxury lingerie with their new Victoria’s Secret Designer Collection.

With knickers starting at $38, bras at $98, and teddies at $168 (along with a sheer lace corset that retails for $298), Victoria’s Secret is positioning itself as your high-end lingerie alternative just in time for Valentine’s Day. The lace overlays and ruffles have a somewhat more European vibe, but the shape and silhouette is still 100% Victoria’s Secret. What do you think of this new range? Any plans to try it out or should Victoria’s Secret stick to what it knows?

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Filed Under: luxury, victoria's secret

The Salon International de la Lingerie Presents: A Brief History of French Lingerie

January 23, 2012 By 1 Comment

This week I’m in Paris attending the Salon International de la Lingerie as the only lingerie blogger and the only member of the consumer press invited. I can’t wait to share my observations of F/W 2012′s upcoming collections with you, but in the meantime, here’s a brief history of French lingerie, reprinted with kind permission of Lingerie Francaise and Eurovet.

The history of French lingerie sheds light on the evolution of how women were perceived in each era. It is a story punctuated by women’s conquests, industrial visions or innovations, beautiful fabrics, minute craftsmanship, talents, creations, models, daring, social metamorphoses, know-how, excellence, seduction, elegance, refinement. All speak of an art of seduction “à la française”… the art of pleasing others, pleasing oneself, evoking complicity, attracting glances and nurturing the flames of a love of women.

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Filed Under: europe, salon international de la lingerie

Naughty Bits: Lingerie News from around the Web – 1/22/12

January 22, 2012 By 1 Comment

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Filed Under: lingerie news

10 Days Only! New Year’s Advertising Special on The Lingerie Addict

January 21, 2012 By Leave a Comment

Dear brands and businesses reading this: if you’ve ever considered advertising on The Lingerie Addict, this month is the time to do it.

For the next 10 days only, I’m running a special New Year’s promotion that can save you up to 25% on Lingerie Addict advertising.

Why advertise on The Lingerie Addict? The Lingerie Addict is the #1 lingerie blog in the world (according to Alexa), and ads on The Lingerie Addict receive literally hundreds of thousands of impressions per month. Our rates are priced comparably to other fashion blogs with our reach and influence, and we also offer affordable options for independent lingerie designers. Our top keywords include the ones you want to rank for…like bra brands, best bras, and best lingerie. Just take a look at this screenshot of our most recent stats below–

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Filed Under: featured

Weekly Lingerie Sales – 1/21/12

January 21, 2012 By 3 Comments

Top Image via The Outnet

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Filed Under: lingerie sales, sale, sales

Bebaroque Spring/Summer 2012

January 20, 2012 By 2 Comments

Though I’ve only ever owned one pair of Bebabroque tights (a peacock print from their very first collection),I love keeping up with what this innovative hosiery design team is doing. Bebaroque specializes in fashion for your legs. Their one-of-a-kind embroidery and eye-catching prints are the definition of wearable art. What do you think of their brand new Spring/Summer  2012 Collection?

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Filed Under: featured

3 Seductive Movie Scenes to Inspire You This Valentines Day

January 20, 2012 By 10 Comments

By: Laura

Being a lingerie designer, I hear a lot of personal information about love lives. TMI? No WAY! I love to hear from friends, customers, and strangers at bars what their favorite romantic practices are, and, even better, what they WISH for…

Here’s a common refrain I hear from men:
“I want to get her some lingerie that’s a gift for her as well as me. She only wears T shirts, and I would LOVE to see her in something sexier, but I don’t want to offend her buy buying something too suggestive.”

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Filed Under: featured, laura, lola haze, valentine's 2012

I’m off to Paris for the Salon International de la Lingerie!

January 19, 2012 By 5 Comments

It’s my first Salon International de la Lingerie and (of course) I’m super excited. It goes without saying that plan to liveblog everything, and you can up keep with what I’m doing (along with the latest news in upcoming lingerie trends) on my Twitter, Tumblr, Pinterest, and Instagram (search for ‘thelingerieaddict’).

Are you a lingerie brand that wants to meet while I’m in Paris? Let’s make sure we connect! Contact me directly at treacle@thelingerieaddict.com.

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Filed Under: featured, paris, salon international de lingerie
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