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swimsuits for all

Around this time of year, you may be searching for a new lingerie set to add to your collection. For plus size folks, online shopping offers far more options than brick and mortar stores. However, shopping online means relying on measurements and product photos rather than trusting your own dressing room experience when deciding to buy. Although some indie brands showcase a diverse range of models on their sites, most […]

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Let’s talk #BodyPositivity! Body positive has become the marketing catchphrase of the moment. We see no shortage of brands calling themselves “body positive” through press releases, selectively diverse model choices, and more ad campaigns than I care to count. Media outlets have also been incredibly keen to jump on this bandwagon. They celebrate repetitive, incremental shifts in acceptance and breathlessly post PR copy without giving a second thought as to […]

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The lingerie industry can be hard to analyze in an objective way because so few brands and boutiques publish their statistics. Today I’m going to be relying on two boutiques that graciously have: A Sophisticated Pair and Bluestockings Boutique. Erica has actually just started to publish her series on her statistics over at A Sophisticated Pair this past week, so go here to see the updated numbers. For this article, […]

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A roundup of everything interesting that happened in the world of lingerie for February… [Glamour] Hold the Phone: There’s A Plus-Size Model in the Sports Illustrated Swim Edition! – In this year’s Sports Illustrated swim edition, Ashley Graham will be the swimwear model, posing in an ad for Swimsuits For All. [Seamwork] Anatomy of a Bra – Norma Loehr, a lingerie sewing pattern designer, offers a detailed breakdown of what the anatomy of a bra and […]

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Now that we’re deep into the winter doldrums, many of us are dreaming of warm weather vacations, and dreading buying the requisite swimsuit. It’s easy to be wary and frustrated when the media inundates us with tips on how to get “bikini ready” – as if our bodies aren’t “ready” as they are. Well, GabiFresh for Swim Sexy is here to not only change the way we buy swimsuits, but […]

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