How to Buy Lingerie You’ll Actually Wear

Every few months or so, I take inventory of my lingerie wardrobe. While I’m happy with how many of my bras sets and garter belts I’ve managed to wear, I can’t help but feel disappointed that there are some panties in my drawer with the price tags still attached.

Even worse, some of this new lingerie doesn’t interest me anymore and may never get worn. I don’t imagine I’m all alone in this predicament, so I’ve compiled a set of tips to keep in mind when shopping for lingerie so you’ll only buy the underwear you actually want to wear.

1) Study your personal style. What do the pieces in your closet say about you? Or, as the ladies at Knickers Blog would say, “What is your lingerie personality?” Someone who favors clingy, knit jersey dresses will likely prefer a different style of lingerie than someone who lounges in loose-fitting, bohemian caftans.

2) Take your measurements and get properly bra fitted. If you own a tape measure, you can get a friend to do this for you. You an also get a seamstress or perhaps someone from your local dry cleaners to measure you as well.

The three most critical measurements when it comes to lingerie are your bust (measure at it’s fullest point or directly above the nipple), your waist (measure slightly above the navel at the natural bend when you lean to the side), and your hips (measure at the widest part, where your bottom is most full).

For your bra size, I recommend going to a department store and having one of their ladies in the lingerie department fit you. I do not, however, recommend going to Victoria’s Secret for a bra fitting. I have never once gotten the correct size from any of their salespeople. Since I’ve always lived near a Nordstrom, they’re my favorite bra fit specialists; Macy’s is also a good choice.

3) Use those measurements when shopping. If you need to, write your bust-waist-hip proportions on a sticky note and keep it inside your wallet. Even if you know your bra size, always reference those measurements before purchasing something as fit can vary between designers, even if they’re all technically the same cup size. And while we’re on the subject of measurements…

4) Know your UK bra size. I say UK because they’re the country I purchase the most lingerie from, but if you favor Italian brands (La Perla, anyone?), then learn your Italian bra size. If you like French lingerie (Chantal Thomass, oui?), then be able to convert your US size to Euro sizing. Even if you only buy from a handful of brands, knowing your converted bra size is useful for shopping at different sales online.

5) Only buy lingerie that makes you go “Wow!” If you don’t feel like you must own a certain piece, then put it back. I know that every woman needs a stable of practical, go-to bras, but if they’re all boring and drab, you won’t be very motivated to wear them. Unless, of course, boring and drab is your thing, in which case, carry on. :-)

6) Buy lingerie that looks just as good underneath your clothes as on top of them. While this point is similar to the one above (don’t buy lingerie that bores you), it also means don’t buy bras or panties with lots of “bells and whistles” only to find that you can’t wear them under anything. The pieces that get the most wear in my lingerie wardrobe are those that work equally well for a sexy date night out or for wearing under a suit to work.

7) Read and write lingerie reviews. Before I buy any lingerie, but especially before I buy any expensive lingerie, I Google search a review of it first. Getting more lingerie reviews online was actually one of the reasons I started this blog. Also, if you run across something, and you’re not sure about it, you can always drop me a line at candykane29@gmail.com. In the off chance I’ve worn it, I’ll be more than happy to share.

8) Pay attention to what you wear most often and… 9) Don’t be afraid to buy multiples of the same piece. Sometimes you buy things you think you’ll like, wear them once or twice, and realize you don’t. Other times, you’ll buy something on a lark and then fall crazy in love with. Pay attention to those feelings, and when you go ga-ga over a certain item, buy lots of it.

For example, I purchased two of this Myla bra (which I reviewed here) when it was on sale for 75% off. Now I wish I’d bought seven because I wear it at least four times a week, every week.

10) Don’t buy something just because it’s cheap and don’t buy just because it’s expensive. I think of these two tips as different sides of an identical coin. Buying lingerie just because it was a designer brand really tripped me up during my first year of stockings blogging. Now, several of my favorite brands are budget brands. On the other end, don’t buy those panties out of the Wal-mart clearance bin just because they’re 5/$1. When lingerie shopping, the primary concern should be value, not cost. When you buy something and don’t wear it, that’s a waste of money…even if it only cost $1.

Wolford stockings are a good example of this. They’re very expensive, yes, but I wear them all the time and they last forever. My first pair of Wolford fishnets has amoritized to pennies per wear, and they still look just as good as the first day I bought them.

These are a few things that have worked for me. What do you do to make sure you wear everything in your lingerie closet?

15 Comments

  1. MT
    08/10/09 at 0:11

    One tip I would recommend is getting a proper bra fitting. Many times off the shelf bras do not really fit or support a woman's breasts properly. Plus, they do not support them and may not be as comfortable to wear as a properly fitted bra. Some lingerie stores specialize in bra fitting and though this may limit your choice in bras this may be the best for buying bras that you wear everyday. My partner got a proper bra fitting at a fine lingerie store and she swore by the bras that were selected for her as being markedly more comfortable and more wearable. These bras were more expensive but she thought it was worth it.

  2. beatfreak
    08/10/09 at 3:57

    The problem with #5 is that some of us are actually sized out of the cute/pretty lingerie. My bust is so big that I'm lucky to get anything even something that may just get a "meh" out of me.

  3. Tights Lover
    08/10/09 at 9:11

    This is a very very great post. I couldn't agree with you more on all of your points.

    …and your mention of 'ammortized value' of lingerie made the accountant in me melt ;-).

  4. Kelly
    08/10/09 at 16:42

    Great post!

    @beatfreak – I don't know what size you are, but I'm a relatively rare size (30FF UK) and I'm usually able to find some pretty bras. They aren't quite as delicate or ornate as bras made for smaller chests, but they're still not just "meh" – I hope you find something you love soon!

  5. Mr Lovely Ladybug
    08/10/09 at 19:06

    @MT it's worth adding that Victoria's Secret does not count as a proper bra fitting. Every time my girlfriend goes in there, they try to tell her she's a 36DD/38D. Uh, no. She's a 36F. And even if she were a 36DD or a 38D, the two aren't interchangeable. (Don't ask me why she keeps going in there, I can't figure it out myself)

    HerRoom has a lot of useful tips for figuring out if your bra fits correctly. ( http://www.herroom.com/bra-fitting-advice,901,30.html ) Figleaves also has excellent sizing tips, with good photos of problems as well. But be careful about learning too many signs of ill-fitting bras or you're going to be constantly distracted noticing them (Victoria's Secret is terrible about getting their models large enough cup sizes!)

  6. Mr Lovely Ladybug
    08/10/09 at 19:13

    Oh, and beatfreak- check out UK brands. There are a bevy of brands based on beautiful bras built for bountiful busts.

  7. Mr Lovely Ladybug
    08/10/09 at 19:24

    Oops, I forgot my lingerie wearing tip! I keep a panty bin in my closet in addition to a drawer. I pick the day's underwear out of the drawer, and the clean ones from the laundry go into the bin. When the drawer is empty, I unload the bin back into the drawer. That stops me from cycling through a few favorites, or forgetting about some in the back of the drawer. And if I'm getting down to a few choices and I really don't want to wear any of them, that's a good sign it could be time to get rid of them.

  8. Treacle
    09/10/09 at 1:42

    Wow…what great responses, everybody! I'm so glad you all contributed your own tips for lingerie shopping. :-)

    @MT
    I completely agree with the necessity of a proper bra fitting. I've seen statistics that way up to 85% of women wear the wrong, and that's approximately 85% too many! When I was finally fitted and learned my right bra size (not to mention how a bra is supposed to fit), my lingerie appreciation went up drastically.

    @beatfreak
    Hi beatfreak. Thanks for stopping by! Your didn't reveal your bra size, so I can't direct you to any specific resources, but I will say there are lots of online retailers who specialize in sexy bras for curvaceous ladies. You may not be able to buy your bra from a department store, but I'm certain that someone, somewhere has a pretty bra just for you. :-)

    @Tights Lover
    Always happy to have you stop by, good sir! And don't you know I'm a closet investor? Or is that a drawer investor?

    @Kelly
    Thanks for giving beatfreak the tip. As someone who isn't very busty, your perspective on the subject is much more valuable than mine. :-)

    @Mr. Lovely Ladybug
    I agree with your observation about Victoria's Secret. However, I do have a note about interchangable bra sizes. The cup volume of a 36A, 34B, and 32C bra are exactly the same. So there is some leeway if you know your bra size, unfortunately, you'll likely never learn it if you only shop at the local Vicky's.

    And I love that tip on making sure all your lingerie gets worn. I may have to try that. Thanks for commenting!

  9. beatfreak
    09/10/09 at 2:49

    I'm a 44G/H. I know of a few lines online, but as you mention in your newest post, it's no fun buying something online when you can't return the item. I've had that happen a couple of times and it sucks.

  10. Treacle
    09/10/09 at 2:56

    @beatfreak

    Hi! Thanks for coming back. :-)

    Bare Necessities has 52 bras in size 44G and 42 bras in size 44H.

    HerRoom has 74 bras in size 44G and 54 bras in size 44H.

    Both websites also have extraordinary customer services and flexible return policies as well.

  11. Linger
    09/10/09 at 6:37

    As an owner of a specialty bra boutique, I highly recommend finding a good local shop to get fitted. We have real passion for our products & know what works best for each body type as well as giving tips on how & when to wear certain bras. Even though the cup volume may be the same in a 34B & 34C, the back band is critical for lift & fit. Your back band should never ride up; it should remain level & snug.

    @beatfreak Freya is a great fitting, fun bra line that specializes in larger cups along with small bands!

    peace, love & lingerie…

  12. Treacle
    11/10/09 at 17:58

    @Linger

    Thanks for stopping by!

  13. Pampered Passions Fine Lingerie
    25/10/09 at 16:49

    It is important to be properly fit in a bra by a Fine Lingerie Store. It is NOT the size that matters, its the BRAND, first and foremost. Its all about what brand works best for you, just like your favorite pair of jeans or a favorite shirt. You will always be at least 3 different sizes in a bra, but the brand that fits is whats important. Shelf Bras, dont get me started:)! A man named the shelf bra a shelf bra thinking it was meant to hold up your breasts, need I say more?

  14. Jessie
    08/03/13 at 22:21

    I am new to your site and love your articles, but I cringe every time I hear of (or read) someone having clothing with the tags still on in their dresser or closet. That means that they don’t plan on washing it before wearing it.
    I studied fashion design and most of my professors mentioned that you should always wash things before wearing them (if it’s washable). There are all sorts of chemicals applied to the garment during the manufacturing process like starch to ease sewing (not to mention the oily machines and hands they go through while being sewn).
    I recommend that any new item of clothing be laundered before being worn, ESPECIALLY lingerie.
    Please wash things before wearing them. You don’t want all of those icky chemicals against your most sensitive parts.

Leave a Comment

Thanks for leaving a comment! I love hearing from TLA readers.