ThirdLove released 24 new bra sizes this week, and the fashion world is all aflutter with breathless headlines praising the startup for making more bra sizes than any other lingerie brand. ThirdLove’s very own co-founder, David Spector, even made this dubious claim on Twitter. The only (obvious) problem? It’s completely and totally false (I would say a lie, but I’m trying to be more tactful in 2018). While ThirdLove’s 70 […]
Tl;dr: Savage X Fenty might just be the “disruptive” lingerie brand we’ve been waiting for. I’ll be honest. Most celebrity lingerie lines barely register with me. For every Elle Macpherson (now Heidi Klum Intimates), there’s a Britney Spears. For every Dita Von Teese, there’s a Halle Berry. Even fashion luminaries like Naomi Campbell haven’t been able to sustain their own lingerie brands, and that’s for one simple reason: making lingerie […]
One of the most fascinating things about covering the lingerie industry is noticing which topics are popular in mainstream fashion press (like newspapers and magazines) versus lingerie-focused press (like blogs and trade journals), and vice versa. It’s an interesting phenomenon, and it’s perhaps no more evident than in who’s covering Rihanna’s new lingerie line…and who isn’t. We’ve been tweeting updates on the Rihanna lingerie story since April 17th or so […]
To be honest, I was almost afraid of putting together this year’s “Best of TLA” post. We didn’t publish as many articles in 2017 as previous years (largely due to the book , but also because of the move), and I was worried there wouldn’t be enough good posts for this feature. But I’m rather elated to say I was wrong. Our Best of the Year roundup is meant to focus […]
Every few months, some major website writes a press release disguised as an article about a lingerie start-up “disrupting” the intimate apparel industry. Whether the brand claims to revolutionize manufacturing, sizes or style, there’s always a statement about turning the lingerie industry on its head, accompanied by a boast about how the world of lingerie will never be the same. But overall, the world of lingerie is the same. Most […]
