Meg at Midnight: Pretty Lingerie for Petite Busts
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Meg at Midnight: Pretty Lingerie for Petite Busts

How can I put this? I am absolutely smitten with Meg at Midnight, a new lingerie label that realizes something which should have been obvious to the rest of the lingerie industry long ago... small busted women want gorgeous luxury lingerie too.

With a size range that starts at 30A (there's also 32AA) and goes to 34B, Megan Leung, the founder of Meg at Midnight, is all about giving more options to a chronically underserved market. And, just between you and me, all this fine French Leavers lace has me wishing I was still a cup size smaller.

What do you think of Meg at Midnight? And which look is your favorite?

Cora Harrington

Founder and Editor in Chief of The Lingerie Addict. Author of In Intimate Detail: How to Choose, Wear, and Love Lingerie. I believe lingerie is fashion too, and that everyone who wants it deserves gorgeous lingerie.

9 Comments on this post

  1. I personally have not found a well-fitting bra for my cup size outside of the girls section! (Which is annoying to some degree because of course I’m not a little girl.) I am some sort of A cup I guess, but I always have gap issues with standard bras. I have absolutely no interest in hyper-padded push-up bras and projecting myself as several cup sizes larger than I really am. I figured God is the master artist and this is how He specially designed me and I’m glad for it.

    So yes, small busted women who don’t want push up bras are a very under-served market.

  2. Alicia says:

    For those who have bought up the issue of the high price point, on the website it mentions that they are a luxury brand, hence the high price point:

    “Meg at Midnight is a promising niche label of intimatewear based in London. Our vision is to be the global leader in designer lingerie for women with smaller busts. We want to offer an enjoyable online shopping experience that our customers will value; an experience that defines luxury, because we believe that true luxury is beyond price.”

    I do believe that there are some more affordable brands that target small busted ladies.

    And Treacle I absolutely agree about your mention of expensive lace! Fabrics are often so much more expensive than people think!

  3. Frank says:

    They’re all pretty nice, but we’ll echo Cassie about the price.
    (Poetry unintentional)
    But the more labels making really classy bras and bra-and-panty sets in those sizes, the better the choice will be.

    • Treacle says:

      Agreed. Though, to be fair to the designer, lace can be incredibly expensive…especially high quality lace.

      I was chatting on Twitter with Orange Lingerie and she linked me to some lace that costs hundreds of dollars per meter. I was shocked because I had no idea it could be so expensive.

  4. KathTea says:

    Glad us smaller busted ones are getting recognised!! Sounds like the founder is Asian too, which explains why she can relate. I know I can .

    • Treacle says:

      Always appreciate your comments, Kath! Do you know of any small bust brands we should keep in mind on TLA?

      • KathTea says:

        None so far sadly… :( Even La Senza here sells B onwards! And Triumph here only gives me the best fit in TRAINING BRAS (also known as “First Bra”). Funny story, I was once mistaken for a girl who just hit puberty when shopping for bras with my mum at 16! And patronized by the saleswoman, who I then yelled at after she asked me if I knew how to put on a bra and demanded I demonstrate to prove it… Ah memories… My mum thinks it was great though because that woman was always the most annoying saleswoman at Triumph.

  5. Cassie says:

    Stunning, but not very affordable for me :(

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