I’ve never been much of a swimwear person. I know how to swim, but I never spent enough time in the pool to justify buying a bathing suit very often. However, now that I’m in place where the weather is constantly, mind-numbingly gorgeous, I’m feeling the lack in my wardrobe. I’d love to go the beach or lay poolside…without worrying that I’m wearing the one swimsuit I do own to […]
It’s amazing how much plus size swimwear options have changed in a relatively short period of time. A few years ago, most plus size swimwear options were bland one pieces or tankinis, with no attempt to even approach the vast variety of style or attention to detail given to swimwear in straight sizes. In just a few years, we now have a bright landscape of options in a variety of cuts to suit the tastes (but not size) of a pretty wide swath, if not all, of the plus size customer base.
Jo Godden is a specialist swimwear designer with 20 years international experience, including in the US for a variety of lingerie and swimwear brands including GapBody, M&S and Victoria’s Secret. Jo now lives in the UK and has launched RubyMoon to combine her expertise with her passion for ‘doing the right thing’ in terms of designing and sourcing great sustainable products that make a positive social and environmental impact. Living […]
The air is warm, the sun is shining, and it’s Lingerie Market Week in New York City! Twice a year, the Curvexpo lingerie trade show comes to the Big Apple and buyers from up and down the East coast converge for a whirlwind three days full of lingerie, loungewear, and swimwear. It can be a bit overwhelming — you can assume there will be little sleep this week between the […]
For someone who only occasionally makes it into the water, I spend a lot of time looking at swimsuits. While I confess I don’t know nearly as much about swim as I do about intimate apparel, the more I research and learn and discover new designers, the more intrigued I am. Like lingerie, the world of swim is deceptively complex. Not only does swimwear have to be fashionable, comfortable, and […]
