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Posts in Category

trends

While every generation has its major fashion moments, the past decade has seen some of the most exciting lingerie trends to ever happen in fashion history. Yet, beneath all that flash and glamour, what’s most interesting is how familiar many of these trends are. Yes, they’ve been reworked a bit and adapted to fit the sensibilities of a modern audience, but as the saying goes, “Everything old eventually becomes new again.”

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Now that it’s August, I feel like it’s a good time to come out with our recap of Autumn/Winter 2018 lingerie trends. I saw these pieces back in February, but I’ve recently decided to start publishing our trend reports a little bit closer to when items will actually start appearing in stores. I don’t have a lot of thoughts to share about the lingerie industry or lingerie market this go […]

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Summer Trend Alert: Daisy Lingerie

It’s finally summer! After a seemingly-endless winter (at least for those of us in the Northern Hemisphere), summer has definitely arrived in full effect. Time to put away my jeans, slip on my ballet flats, slather on the sunscreen, and wear nothing but floaty sundresses for the next 3 months or so. Summer, of course, is always the time for floral lingerie, but this year the seasonal trend gets a […]

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Tl;dr: Savage X Fenty might just be the “disruptive” lingerie brand we’ve been waiting for. I’ll be honest. Most celebrity lingerie lines barely register with me. For every Elle Macpherson (now Heidi Klum Intimates), there’s a Britney Spears. For every Dita Von Teese, there’s a Halle Berry. Even fashion luminaries like Naomi Campbell haven’t been able to sustain their own lingerie brands, and that’s for one simple reason: making lingerie […]

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Lingerie's Latest Trend for Summer? Denim!

Is there any fabric that better combines comfort and chicness than denim? Once associated with hard-wearing workwear for laborers like miners, farmers, and lumberjacks, denim is now a fashion staple for everyone, no matter their occupation. However, one place we don’t usually think of denim being used is in intimate apparel. After all, lingerie is practically defined by soft, whimsical fabrics…the exact opposite of denim’s rough cotton heaviness. So perhaps […]

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