A couple of years ago, I wrote an article on black-owned lingerie brands and it became one of TLA’s most popular articles to-date. Despite what many business experts or industry authorities have to say about the importance of “neutral” or “colorblind” companies, it turns out many people want to support underrepresented or marginalized designers. This is especially when these brands respond to a need the larger intimate apparel industry has neglected for decades.
Disclosure: This article contains affiliate links. I’ve said it before, but the $50-$99.99 price range for intimates is one of my favorites (My other fave? The ultra-luxe $500+ price range.) I love this segment of the lingerie market because it’s inexpensive enough to be accessible, but also priced high enough to give designers room to create some truly special pieces, especially if you’re interested in buying from indie brands. Today’s […]