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swimwear

Lingerie (and, by association, swimwear) can feel so serious at times. There are “official” trends. An “official” color palette. Another “official” look. I got a bit wrapped up in that, and as a result, lost sight of the the stuff that first made me interested in all this. Things like discovering new brands, sharing them here, and actually talking with people what we like right now. Since I’ve loosened up […]

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I’ve never been much of a swimwear person. I know how to swim, but I never spent enough time in the pool to justify buying a bathing suit very often. However, now that I’m in place where the weather is constantly, mind-numbingly gorgeous, I’m feeling the lack in my wardrobe. I’d love to go the beach or lay poolside…without worrying that I’m wearing the one swimsuit I do own to […]

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It’s amazing how much plus size swimwear options have changed in a relatively short period of time. A few years ago, most plus size swimwear options were bland one pieces or tankinis, with no attempt to even approach the vast variety of style or attention to detail given to swimwear in straight sizes. In just a few years, we now have a bright landscape of options in a variety of cuts to suit the tastes (but not size) of a pretty wide swath, if not all, of the plus size customer base.

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Jo Godden is a specialist swimwear designer with 20 years international experience, including in the US for a variety of lingerie and swimwear brands including GapBody, M&S and Victoria’s Secret. Jo now lives in the UK and has launched RubyMoon to combine her expertise with her passion for ‘doing the right thing’ in terms of designing and sourcing great sustainable products that make a positive social and environmental impact. Living […]

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[Disclosure: this post contains affiliate links.] Thanks to airline credit cards, the flexible schedule of a freelancer, and generous friends with couches, I’m able to travel pretty frequently, but packing is always a struggle. Who knows what could happen on holiday! What if it’s too cold for my sandals? Or I’m invited to a secret ball? Or my flight is rerouted abroad and I find true love and get married in […]

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