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breast cancer

The statistics are grim. One eight 8 US women will be diagnosed with invasive breast cancer in her lifetime. In 2014 there were more than 2.8 million women in the US who had a history of breast cancer. This includes women currently being treated or who have finished treatment. So where are the bras for these women? Sadly, most post-mastectomy bras are grim as well. Despite the staggering statistics, and […]

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A roundup of everything interesting that happened in the world of lingerie for February… [Glamour] Hold the Phone: There’s A Plus-Size Model in the Sports Illustrated Swim Edition! – In this year’s Sports Illustrated swim edition, Ashley Graham will be the swimwear model, posing in an ad for Swimsuits For All. [Seamwork] Anatomy of a Bra – Norma Loehr, a lingerie sewing pattern designer, offers a detailed breakdown of what the anatomy of a bra and […]

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A roundup of everything interesting that happened in the world of lingerie this month… [TIME] No, Wearing a Bra Will Not Give You Breast Cancer, Study Shows – In 1991, a study trying to find a link between wearing a bra and breast cancer had been conducted – the first of its kind – with findings that suggested women who didn’t wear bras were at lower risk. However, after studying 1,500 women, a recent study published […]

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Today’s guest post is by Kim “Kimmay” Caldwell, the owner of Hurray Media and a long time bra fitter. Kim blends her bra fitting and swimwear know-how for all sizes to creatively spread the word that lingerie can change a woman’s life for the better. She has appeared on Tim Gunn’s Guide to Style, The Martha Stewart Show, HuffPost LIVE and more. She’s been quoted in Brides, Women’s Health and Real […]

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Disclosure: This post contains affiliate links. Mastectomy swimwear doesn’t get much love. There are a few companies that sell it, like Land’s End, Anita, and Amoena, but when I created a shopping challenge for myself to find a mastectomy suit I might be excited to wear, I failed. Or maybe, more to the point, the market failed me. Actually, let me back up, if only to expose how my own […]

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Elisabeth Dale is changing the world, one boob at a time. As a breast expert and author, she has been featured in The New York Times, Glamour, and on Good Morning America. Elisabeth’s book, bOObs: A Guide to your Girls, is a humorous and informative guide to women’s breasts. To learn more, please visit her at TheBreastLife.com. Are you ready for breast cancer awareness in your bra? If one charitable […]

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For many people, this time of year is one of nostalgia, sentiment, and reaching out — to family, friends, and those less fortunate. November and December are typically the biggest months of the year for charities and nonprofit organizations, as individuals reflect on the past year’s highs and lows, and attempt to pay it forward by donating their time and/or money to people in need. There is no shortage of opportunities […]

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Last week, the internet was all afire with the news that Victoria’s Secret, probably the most famous lingerie company in the world, would not be making bras for women who’ve had mastectomies. In case you haven’t yet heard of this story, Allana Maiden (whose mother is a breast cancer survivor) created a Change.org petition a few months ago asking Victoria’s Secret to begin making and selling mastectomy bras. Victoria’s Secret […]

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Every once in awhile, I get a question from a reader who has pending breast surgery and is wondering where she can find the appropriate post-surgical undergarments. As someone with no medical expertise, I never feel comfortable giving anything resembling medical advice, but recently I ran across the Hospital Bra, and I thought it might be helpful to some of you or some of your friends and so I wanted […]

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