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breast cancer

The statistics are grim. One eight 8 US women will be diagnosed with invasive breast cancer in her lifetime. In 2014 there were more than 2.8 million women in the US who had a history of breast cancer. This includes women currently being treated or who have finished treatment. So where are the bras for these women? Sadly, most post-mastectomy bras are grim as well. Despite the staggering statistics, and […]

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A roundup of everything interesting that happened in the world of lingerie for February… [Glamour] Hold the Phone: There’s A Plus-Size Model in the Sports Illustrated Swim Edition! – In this year’s Sports Illustrated swim edition, Ashley Graham will be the swimwear model, posing in an ad for Swimsuits For All. [Seamwork] Anatomy of a Bra – Norma Loehr, a lingerie sewing pattern designer, offers a detailed breakdown of what the anatomy of a bra and […]

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A roundup of everything interesting that happened in the world of lingerie this month… [TIME] No, Wearing a Bra Will Not Give You Breast Cancer, Study Shows – In 1991, a study trying to find a link between wearing a bra and breast cancer had been conducted – the first of its kind – with findings that suggested women who didn’t wear bras were at lower risk. However, after studying 1,500 women, a recent study published […]

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Today’s guest post is by Kim “Kimmay” Caldwell, the owner of Hurray Media and a long time bra fitter. Kim blends her bra fitting and swimwear know-how for all sizes to creatively spread the word that lingerie can change a woman’s life for the better. She has appeared on Tim Gunn’s Guide to Style, The Martha Stewart Show, HuffPost LIVE and more. She’s been quoted in Brides, Women’s Health and Real […]

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