My work days in January are long. During that month, New York is a flurry of activity as designers rush to put finishing touches on their Autumn/Winter 2012 collections. I’ve been one of them, regularly working 16 hours straight on revising samples, ordering trim supplies, and perfecting patterns Lola Haze™.
All this activity reaches an exciting crescendo at Fashion Week in February when designers unveil their new creations. This season I was invited to show a capsule presentation of Lola Haze™, for Fashion Week at Style 360, a series of fashion shows put on by Elle Magazine. A sponsor, Skyn by Lifestyles, was looking to collaborate with a lingerie designer, and I got to be the lucky one!
It’s been a CRAZY couple of days, a frenzy of hairspray, models rushing from show to show, and flashbulbs. With my own very non-professional point and shoot, I’ve managed to grab some images so I could take you behind the scenes.
Backstage, in a moment of calm, before the Monopoly by Junk Food show. The models were out on the runway doing a rehearsal.
The true tools of fashion week --- tables and tables of makeup!
Ashley arrives a normal (tall, beautiful) girl in street clothes and is transformed into a lingerie goddess!! A little smoky eye goes a long way.
April's lip color is looking a little too neutral next to a gold and ivory Lola Haze™ chemise, so makeup artist Adreanna punches up the color. Adreanna, did you steal that hat from the runway??
Voila! Lovely lips!
Here I am making sure the belt on the Lola Haze™ Victoria Robe is juuuuuust right. Nicole's used to all the poking and prodding--she's a pro!
Me backstage getting makeup ready for the cameras. Quite a departure from my normal routine of rolling out of bed and throwing on lip balm!
Catherine, Ashley, and Jess looking glam.
Getting the mic attached to me for some interviews. I was wearing a romper I designed....so the cord couldn't go down my shirt and out at the waist like it was supposed to. Note to self: rompers and microphones are not friends!
And camera is rolllllllling!
Talking with a stylist about what she loves about fashion week. The clothes, of course!!!