A few months ago, before my subscription to Lucky Magazine expired, I ran across some very exciting news. La Perla, the famous luxury lingerie brand, was preparing to release a brand new, lower priced line especially for women 20-30 years old. And they were calling it the La Perla Miss Studio Collection.
Instead of paying upwards of $150 for a panty and $250 for a bra, the new line starts at $37 for briefs and $65 for bras. Now everybody can own a little bit of La Perla. But before you worry that La Perla is becoming too accessible, the new collection will only be available in two stores: brick-and-mortar Bloomingdale’s and e-tailer Bare Necessities.
I thought my readers might like a super-exclusive sneak peek (you can’t buy this lingerie until the end of this month…at the earliest!) so I asked Bare Necessities for a few select press images. These photos were only released to The Lingerie Addict, and they’re so fresh that Bare Necessities hadn’t even had time to find a live model yet.
Though we both know that you can only get the full effect of lingerie when you’re able to view and touch it in person, I’m very happy with the color, embroidery, and detailing I can see on the images below. And while these pieces don’t have the same drama, weight, and glamour of the original line, La Perla’s new Miss Studio collection is fresh, wearable, and pretty. Plus (and I’m sure this is what they had in mind all along), it’s a great way of introducing younger women to fine lingerie…and making them customers for life.
What do you think of La Perla’s Miss Studio Collection? Please tell me in the comments!
Image Credits: Top photo–La Perla F/W 2007-2008; all other photos–Bare Necessities